Building a Sustainable Legacy: Expanding Our Reforestation Pledge

Building a Sustainable Legacy: Expanding Our Reforestation Pledge

Since partnering with Treeapp in June 2023, five trees have been planted for every candidate we have placed — a commitment that’s already making a tangible impact.

 

Between June 2023 and January 2025, we’ve planted 6,145 trees, and we’re set to plant 1,750 more.

 

Treeapp is a global tree planting organisation led by forestry experts, operating 20 sites across the world, including Europe, Kenya, Brazil and the Philippines. The organisation specialises in working with businesses to embed tree planting directly into their own operations.

 

Reforestation plays a crucial role in restoring and preserving local biodiversity, helping native species thrive in balanced ecosystems. It also supports natural flood management by improving soil structure and water absorption, enhances air quality by capturing pollutants and carbon dioxide, and contributes to the creation of meaningful employment opportunities for local communities involved in planting and maintaining forested areas.

 

Sustainability is a key part of who we are and how we work, and we are proud to continue our partnership with Treeapp as we deepen our commitment to making a lasting, positive impact. Our work with Treeapp is part of our wider approach and actions around sustainability, including reducing our own carbon footprint globally and working with our clients to place sustainability-focused leaders.

 

The environmental and social impact of planting 6,145 trees includes:

  • 40,987m² of land reforested
  • 669.80 tonnes of CO₂ absorbed across their lifetime.
  • 61 workdays created for local communities.

 

Case study: Nepal

Nepal, home to eight of the world’s 10 tallest mountains including Everest, is facing deforestation due to climate change and human activity like fuelwood overharvesting. This has harmed biodiversity, destabilised soil, and reduced water levels.

 

In response, reforestation projects in the Tumling region are planting diverse species such as the Hispaniolan Oak, which supports red panda habitats and provides vital ecosystem services to local communities.