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Technology deals 'set to drive M&A'

19 April 2010

The global technology industry will be one of the most active sectors in terms of mergers and acquisitions (M&A) this year, an expert has claimed.

Writing in the Financial Times, Michael Bayer said an upsurge in deal-making among technology firms is now "beyond doubt" as the economic recovery continues.

The president of European field operations for business communications firm Avaya said the first-quarter results of leading companies have indicated that demand for technology is "robust and growing".

He also pointed to a recent report from PricewaterhouseCoopers, which forecast an increase in M&A activity for the technology industry in 2010.

"M&A is an efficient way for new companies to infuse advanced new technologies into an existing portfolio without making large, speculative investments," Mr Bayer commented.

As an example, he cited Google's $750 million (£490 million) acquisition of AdMob in November 2009, which allowed the search engine giant to substantially increase its online advertising revenues.

The latest Capital Confidence Barometer from Ernst & Young revealed that 57 per cent of businesses believe they are likely or highly likely to acquire another firm in the next 12 months.

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Categories: Technology, Entertainment & Communications

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