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Supply chain strategies 'shifting to emerging markets'

17 January 2012

UK businesses are increasingly turning to emerging markets when planning their procurement and supply chain strategies, according to a new report.

Data from manufacturers' association EEF has revealed that companies are increasingly looking abroad due to the weak domestic outlook that is set to prevail throughout 2012.

As such, businesses are considering untapped markets further afield for growth prospects, with non-traditional markets being considered in terms of raw material availability and potential for unforeseen disruption.

According to EEF chief economist Lee Honey, the ability to demonstrate agility and resilience in potentially challenging circumstances will be vital for manufacturers to succeed.

"UK manufacturing has posted solid growth in the past few years but the environment has clearly become a lot more challenging," she added.

This comes after recent research from DHL showed that although companies are currently finding areas where they could improve their supply chain efficiency, many are failing to then make the appropriate changes.

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